Abel and Cole is a food delivery company in the UK, delivering fresh food boxes sourced from local, organic farms. I freelanced there for a few months, completing various projects and assisting the design team.

 

LAYOUT – ARTWORKING – ILLUSTRATION

I was hired by Abel&Cole to help design some of their direct mail and other printed collateral.

The first project is a 16-page book that was designed for the lapsed customer base. I worked with other designers, photographers and copywriters to produce a new booklet that was consistent with Abel&Cole's branding.

The A0 bee poster below the booklet was an internal project to promote the new beehive addition. This featured illustrations drawn by myself.

The following A6 and A7 flyers were designed to be handed out to new customers at a marketing event.